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Allison Amoaye

Pittsburgh, PA

EXPERIENCE

Freelance Writing, Design, & Marketing, Various clients

January 2016-present | Pittsburgh, PA

Provide logo design and branding, content creation, and digital marketing strategy to small and mid-sized nonprofits in the Pittsburgh region.

  • APS Youth Networking Agency (2022-present) — Logo and branding design, website design
  • Sweet Legends Bakeshop (2022) — Logo and brand design
  • RealTime Arts (2023) — Designed show art and related materials for People of Pittsburgh
  • The Blessing Foundation (2021-2022) — Website updates and refresh, monthly social media ads, ran Facebook and Instagram pages to increase donation conversion rates
  • Imagine Conference at North Way Church (2018-2022) — Run marketing strategy, create and implement email campaigns to increase event participation, manage social media content and website
  • Greater Pittsburgh Arts Council (2018) — Designed ads for Artsburgh to increase member sales
  • Human Rights Careers (2016-2019) — Wrote articles for websites to advertise jobs and degree programs

January 2020-present | Pittsburgh, PA

Public Relations Specialist, Jewish Family and Community Services

  • Manage media relations, including writing press releases and fielding inquiries
  • Develop and implement social media and communications strategy, including for CEO’s Facebook and LinkedIn
  • Create content for social media & website, including articles, graphics, and videos
  • Plan and execute virtual World Refugee Day Pittsburgh, including press and marketing
  • Strategize for major fundraising events
  • Serve as representative on newly formed DEI task force

January 2019-August 2021 | Pittsburgh, PA

Marketing Consultant (P/T), RealTime Interventions

  • Develop and implement social media and communications strategy
  • Design digital graphics and print materials
  • Manage public relations, including article submissions, calendar events, and more
  • Created marketing content and graphic design materials for Khuraki events (volunteer)

October 2018-December 2019 | Pittsburgh, PA

Service Coordinator (Immigrant Services and Connections), Jewish Family and Community Services

  • Help 60+ clients per year connect to services through skills-building and advocacy
  • Learn about and interact with various service providers and organizations in the city
  • Manage client data through online database and files
  • Participate in planning team for World Refugee Day, focusing on marketing & graphics

April 2016-October 2018 | Pittsburgh, PA

Freelance Marketing & Communications, Northern Area Multi-Service Center

  • Designed, wrote, and published quarterly newsletter
  • Designed posters and digital graphics for dept. events and programs, including World Refugee Day Pittsburgh 2018 and Refugee Health Fair 2018
  • Created and managed dept. Facebook page, including Facebook ads, events, & campaigns
  • Developed messaging and branding strategies for department

Service Coordinator (Immigrant Services and Connections), Northern Area Multi-Service Center

  • Helped 60+ clients per year connect to services through skills building and advocacy
  • Trained in immigration law to gain DOJ legal accreditation status
  • Conducted outreach to community members and train volunteers about refugees and NAMS

EDUCATION

Pittsburgh, PA – 2015

Master of Int’l Development, University of Pittsburgh

Major in Human Security | Certificate in Eastern European Studies

Foreign Language Area Studies Fellowship Recipient – 2014/15

Internship with International Organization for Migration in Serbia

Virtual Internship with USAID Central Asia

Beaver Falls, PA – 2013

BA in Informational Writing, Geneva College

Minor in Sociology | Minor in Political Science

Honors program participant

Certificate in Public Policy, American Studies Program (Fall 2012, Washington, DC)

SKILLS

Communications & Marketing

  • Media relations and press releases
  • Cross-cultural communication
  • Informational writing
  • Editing
  • Mailchimp, Constant Contact
  • Marketing analytics
  • WordPress, Bluehost
  • Expert knowledge of social media platforms
  • Content strategy

Creative

  • Adobe Creative Suite
  • Canva
  • Procreate (digital art)
  • Photography & editing
  • Videography & editing

Other

  • Social/qualitative research
  • Client-centered goal setting
  • Google Drive, Microsoft Office programs
  • Other file sharing platforms (Dropbox, etc)
  • Task management apps (Trello, Clickup
  • Inter-team communication (Slack, Google Chat)
  • Intermediate Russian

ACTIVITIES

  • Refugee Ministry leader, North Way Christian Community (May 2021-present)
  • Outreach Coordinator, North Way Christian Community East End (Mar. 2019-Apr. 2021)
  • Becoming.tv blog writer, Instagram story creator (online, 2016-present)
  • Allegheny County Immigrants & Internationals Children & Youth Committee representative for NAMS (Pittsburgh, PA, 2016-2018)
  • Shelter volunteer and anti-trafficking advocate with Living in Liberty (May 2015-Jan. 2017)